Our Strategic Plan
DBC's Vision:
Optimize the nation's health through food and nutrition by utilizing Registered Dietitians in business, marketing and communications.
DBC's Mission:
Empower members to be the nation's food and nutrition leaders through business, marketing and communications.
DBC's Values:
Customer focus:
Meet the needs and exceed the expectations of all customers.
Integrity:
Act ethically with accountability for life-long learning and commitment to excellence.
Innovation:
Embrace change with creativity and strategic thinking.
Social Responsibility:
Make decisions with consideration for inclusivity as well as environmental, economic and social implications.
Leadership:
Be effective and empowering leaders amongst peers in organizations and business.